Senior Billy Rose ’14 Launches Successful Clothing Brand

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How does a graduating English major plan for a career in this day and age? For this Westchester, N.Y., undergraduate brother, the answer can be found in social media. Thanks to Facebook and Instagram, Billy Rose ’14 and a friend from Fordham University, Stephen Bond, recently launched a new clothing brand … League Of Our Own.

Billy enjoys the sun in beautiful Barcelona. 


“Since the idea sparked,” Billy explains, “we have successfully generated a legitimate business, trademarked our logo and, in just two months, have established a social media base of over 3,800 followers in Instagram.”

Billy and his fellow entrepreneur attribute some of the success to their marketing approach and the message that “Looo Company is not just a brand, it is a lifestyle. We are dedicated to one thing and one thing only: dreamers. Anyone that shows strength in mind, body and soul; anyone willing to work hard to achieve their life’s goals holds a place on the Looo Company Team. Looo Company is a brand that is dedicated to those in a League Of Our Own.”

For this Beta Gamma dreamer, pledging was a difficult choice, but one that has paid off as he sets out in this next chapter of his life. “I joined Phi Kappa Theta because I knew it would be beneficial to many aspects of my life,” he explains, “both inside and outside of the university. Running my own business is definitely part of that.” 

Following graduation, Bill plans to find a job in the social media realm while continuing to grow League of Our Own. Find out more about Billy’s new venture at You can follow him on Instagram at @looocompany and on Facebook at You can e-mail Billy at This email address is being protected from spambots. You need JavaScript enabled to view it..

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